There's No Such Thing As Perfect...

Hindsight is always 20/20…. I should have opened this Blog with a disclaimer.
The name of this Blog: “Perfect PR” is a misnomer. Whether approaching the term using perfect as an adjective (meaning flawless) or a verb (bringing to completion or making flawless/faultless), there is rarely one right or absolute way to address public relations. There are, however, best practices.

The Perfect PR Blog is intended to broach on best (or worst) practices. And, perhaps, simply bring to light various trends in the public relations and marketing industry. The goal is to use it as a forum to discuss the many facets and approaches to public relations.